Honor management is a requirement for shaping a company's brand. Brand building is not an overnight process, it is a gradual accumulation process. Providing high-quality products and services, accumulating a large number of honors, and appropriate advertising are all essential conditions for shaping a brand. Carrying out honor management is a necessity for enterprises to participate in market competition. For the monopolistic food industry, the competitive pressure is relatively low. For companies in competitive industries, the pressure is very high. The acceleration of global economic integration has put more enterprises under pressure from domestic and international competition. To defeat competitors and obtain orders, it is necessary to fully utilize one's own advantages, and the honors obtained by the enterprise, especially important honors, may become one of the advantages, sometimes even playing a decisive role.